# Stal Industrie

> STAL Industrie is a French B2B retail-fixture and commercial-space specialist that designs, manufactures and deploys modular, multi-material store furniture and concepts from its Romorantin site; as of 2 November 2026, third-party reporting says it entered liquidation proceedings on 2 October 2026.

Company page on Leadbay: https://mad-max.leadbay.ai/company/stal.fr · loaded 2026-11-02

## At a glance

- Website: https://stal.fr
- Team based in: Romorantin (stal.fr and 1 more)
- Founded: 1986 (stal.fr and 1 more)
- Industry: Furniture and Home Furnishings Manufacturing
- Employees: 52 (employees and founders, investors not counted; stal.fr and 1 more)
- Seen in its site's code: Squarespace (static1.squarespace.com) (read 2026-11-02)

## What it sells, to whom

- STAL Industrie is a French B2B retail-fixture and commercial-space specialist that designs, manufactures and deploys modular, multi-material store furniture and concepts from its Romorantin site; as of 2 November 2026, third-party reporting says it entered liquidation proceedings on 2 October 2026. ([stal.fr](https://www.stal.fr/vision), [stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/savoir-faire))

## Why it stands out

- Janus du commerce 2016 for Yves Rocher’s Botanical Beauty Lab concept. ([stal.fr](https://www.stal.fr/vision), [stal.fr](https://www.stal.fr/concept-une-heure-pour-soi), [stal.fr](https://www.stal.fr/concept-eco-systemes))
- Janus du commerce 2014 and Top/Com d’Or design global 2014 for the “Une heure pour soi” concept. ([stal.fr](https://www.stal.fr/vision), [stal.fr](https://www.stal.fr/concept-une-heure-pour-soi), [stal.fr](https://www.stal.fr/concept-eco-systemes))
- Janus du service 2011, with an eco-design mention, for the Eco-Systèmes collection-space project. ([stal.fr](https://www.stal.fr/vision), [stal.fr](https://www.stal.fr/concept-une-heure-pour-soi), [stal.fr](https://www.stal.fr/concept-eco-systemes))
- Brique d’or 2014 for the Easy Cash concept. ([stal.fr](https://www.stal.fr/vision), [stal.fr](https://www.stal.fr/concept-une-heure-pour-soi), [stal.fr](https://www.stal.fr/concept-eco-systemes))
- Competes with: HMY/ITAB, Umdasch Shopfitting, Other French and European retail-fixture and shopfitting manufacturers; no definitive competitor list was disclosed by STAL. ([craft.co](https://craft.co/stal-industrie), [invidis.com](https://invidis.com/news/2026/02/euroshop-2026-itab-the-new-leader-in-retail-interior/))

## Products and services

- Custom retail furniture and shopfitting concepts ([stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/savoir-faire), [stal.fr](https://www.stal.fr/realisations))
- Metal and wood fixtures, display units, shelving, counters, cases and trays ([stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/savoir-faire), [stal.fr](https://www.stal.fr/realisations))
- Integrated lighting, cabling and signage ([stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/savoir-faire), [stal.fr](https://www.stal.fr/realisations))
- Design-engineering and technical studies ([stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/savoir-faire), [stal.fr](https://www.stal.fr/realisations))
- Prototype-to-series manufacturing ([stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/savoir-faire), [stal.fr](https://www.stal.fr/realisations))
- Assembly, order preparation, storage, logistics and Europe-wide retail-network deployment ([stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/savoir-faire), [stal.fr](https://www.stal.fr/realisations))

## Customers and markets

- **Customers**: Fnac, Yves Rocher, Darty, Relay, E.Leclerc specialist stores, including pharmacy, optical, beauty and sports concepts, Samsung, Dyson, Sony, Easy Cash, Century 21, Eco-Systèmes ([stal.fr](https://www.stal.fr/realisations), [lanouvellerepublique.fr](https://www.lanouvellerepublique.fr/romorantin/stal-industrie-poursuit-une-croissance-acceleree), [stal.fr](https://www.stal.fr/2019))
- **Markets**: France-first retail and commercial-space fit-out, with delivery throughout Europe. ([stal.fr](https://www.stal.fr/realisations), [stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/vision))
- **Markets**: Retail sectors evidenced by references: food/grocery and pharmacy/parapharmacy, sports, consumer electronics, telecom/accessories, beauty/cosmetics, culture, mobility/services, discount retail, banking/office-like environments and real estate. ([stal.fr](https://www.stal.fr/realisations), [stal.fr](https://www.stal.fr/), [stal.fr](https://www.stal.fr/vision))

## Team

- Sébastien Veneault, Directeur Général Délégué
- Jean-Christophe Perruchot, Président

## Latest news

- 2026-09-07 · [Offre emploi Plieur-Régleur  Romorantin-Lanthenay (41) en CDD - Stal Industrie | Jobintree](https://www.jobintree.com/emplois/83105937.html) (jobintree.com)
- 2021-03-18 · [Romorantin : "Stal industrie est une entreprise socialement responsable"](https://www.lanouvellerepublique.fr/romorantin/romorantin-stal-industrie-est-une-entreprise-socialement-responsable) (lanouvellerepublique.fr)
- 2017-03-16 · [Stal industrie poursuit une croissance accélérée](https://www.lanouvellerepublique.fr/romorantin/stal-industrie-poursuit-une-croissance-acceleree) (lanouvellerepublique.fr)
- 2011-05-04 · [STAL Industrie : une entreprise en pleine croissance](https://www.lanouvellerepublique.fr/loir-et-cher/stal-industrie-une-entreprise-en-pleine-croissance) (lanouvellerepublique.fr)

## Where to find more

- [This page in Markdown, for agents](https://mad-max.leadbay.ai/company/stal.fr.md)

## Decision makers

- [Sébastien Veneault](https://mad-max.leadbay.ai/person/sebastien-veneault--stal.fr.md), Directeur Général Délégué
- [Jean-Christophe Perruchot](https://mad-max.leadbay.ai/person/jean-christophe-perruchot--stal.fr.md), Président

Work emails and direct phones come with a Leadbay account: https://wow.leadbay.ai/?register=true

Where it comes from: 19 sites read (stal.fr, gestal.fr, prestal.fr, openbase.fr, craft.co, europages.co.uk, lanouvellerepublique.fr, francereprises.com, …).

## Best angle

2026-11-02 · Headcount: Headcount up 13% in a year (1 source)

## Signals: what happened

- 2026-11-02 · Headcount: Headcount up 13% in a year (1 source: [A company database](https://www.stal.fr/))
- 2026-10-01 · Traffic: Site visits up 25% in 3 months, 1,172 a month (1 source: [A company database](https://www.stal.fr/))
- 2026-09-07 · News: STAL INDUSTRIE (2 sources: [jobintree.com](https://www.jobintree.com/emplois/83105937.html), [actify.fr](https://actify.fr/entreprises-liquidation-judiciaire/stal-industrie/))
- 2025-09-08 · Hiring: 📢 une entreprise du Territoire d'Industrie Sologne Val de Cher recrute!!! (1 source: [fr.linkedin.com](https://fr.linkedin.com/posts/corfec-gaelle-60158275_opportunit%C3%A9-emploi-industrie-activity-7370731566051930112-ryBM))
- 2025-07-22 · News: 🔧 Très heureux de rejoindre STAL Industrie en tant que Directeur Général Délégué. (1 source: [fr.linkedin.com](https://fr.linkedin.com/posts/sveneault_agencementdemagasin-t%C3%B4lerieindustrielle-activity-7353502814356021249-fkon))
- 2021-03-18 · News: Romorantin : "Stal industrie est une entreprise socialement responsable" (1 source: [lanouvellerepublique.fr](https://www.lanouvellerepublique.fr/romorantin/romorantin-stal-industrie-est-une-entreprise-socialement-responsable))
- 2018-07-23 · News: Luc BAILLET's Post (1 source: [linkedin.com](https://www.linkedin.com/posts/luc-baillet-4b28a1aa_stal-industrie-est-fi%C3%A8re-dannoncer-la-d%C3%A9livrance-activity-6427146007422869504-ffVO))
- 2017-03-16 · News: Stal industrie poursuit une croissance accélérée (1 source: [lanouvellerepublique.fr](https://www.lanouvellerepublique.fr/romorantin/stal-industrie-poursuit-une-croissance-acceleree))
- 2011-05-04 · News: STAL Industrie : une entreprise en pleine croissance (1 source: [lanouvellerepublique.fr](https://www.lanouvellerepublique.fr/loir-et-cher/stal-industrie-une-entreprise-en-pleine-croissance))

## Working on now

- Retail-store concept manufacturing and rollout: STAL says it designs, manufactures and deploys store concepts, with 15,000 stores completed and roughly 1,000 stores annually.
- European deployment from its Romorantin, France production site; the site says it can deliver throughout Europe.
- Multimaterial, made-in-France production: engineering, metal and wood fabrication, lighting and signage integration, assembly, storage and logistics on one site.
- Operational innovation and efficiency: the company emphasizes connected/automated production, modular furniture, eco-design and average annual investment of €1 million, although the detailed connected-factory post is older.
- Customer work remains centered on retail and commercial-space clients, with references including E.Leclerc, Darty, Yves Rocher, Samsung, Dyson, Sony, Coyote, Relay, Easy Cash, Pharmavie and Century 21.

From: [Stal Industrie](https://www.stal.fr/), [Savoir-faire — Stal Industrie](https://www.stal.fr/savoir-faire), [Vision — Stal Industrie](https://www.stal.fr/vision)

## Summary

Stal Industrie was a French company specializing in the industrial design, manufacture, and deployment of retail store furniture and commercial spaces [1][2][3]. Founded in 1986 by Jean-Christophe Perruchot—building on an enterprise started in 1956 by his grandfather Etienne Laprasse—the company served national retail networks rather than individual stores, with clients including Fnac, Darty, Yves Rocher, Relay, and E. Leclerc [4][3][5]. The company entered liquidation on October 2, 2026, following a court judgment by the tribunal de commerce de Blois [2]. There is no information provided regarding external investors.

[1]: https://www.stal.fr/ "Stal Industrie"
[2]: https://www.francereprises.com/vigie/entreprise/338224629 "STAL INDUSTRIE : Liquidation judiciaire en cours | France Reprises"
[3]: https://www.lanouvellerepublique.fr/romorantin/stal-industrie-poursuit-une-croissance-acceleree "Stal industrie poursuit une croissance accélérée"
[4]: https://www.stal.fr/vision "Vision — Stal Industrie"
[5]: https://industrie.e-pro.fr/loir-et-cher/stal-industrie_f4277032 "STAL INDUSTRIE à Romorantin-lanthenay (adresse, téléphone)"
[6]: https://www.stal.fr/realisations "Réalisations — Stal Industrie"
[7]: https://www.stal.fr/savoir-faire "Savoir-faire — Stal Industrie"
[8]: https://www.stal.fr/2019/deux-nouveaux-concepts-leclerc-loptique-et-la-beaut "Deux nouveaux concepts Leclerc : l’Optique et la Beauté. — Stal Industrie"

## Sources

- [STAL industrie's website](https://stal.fr)