# Concept Hotels

> Concept Hotels, LLC is a California-based independent hospitality operator that develops and manages distinctive boutique and value-oriented hotels for business and leisure travelers, with a portfolio concentrated in Silicon Valley, Northern California, and Santa Fe.

Company page on Leadbay: https://mad-max.leadbay.ai/company/concepthotelgroup.com · loaded 2026-10-28

## At a glance

- Website: https://concepthotelgroup.com
- Team based in: Redwood City (Leadbay's record)
- Incorporated: California (no. 201223510131) (register)
- Registry: California Secretary of State 201223510131
- Industry: Menlo Park Inn
- Seen in its site's code: Google Workspace (MX aspmx3.googlemail.com) (read 2026-10-30)
- Address: 260 MAIN STE, STE E
REDWOOD CITY, CA 94063

## What it sells, to whom

- Concept Hotels, LLC is a California-based independent hospitality operator that develops and manages distinctive boutique and value-oriented hotels for business and leisure travelers, with a portfolio concentrated in Silicon Valley, Northern California, and Santa Fe. ([concepthotelgroup.com](https://www.concepthotelgroup.com/), [museumfoundation.org](https://www.museumfoundation.org/corporate-partner-spotlight-concept-hotels/), [zoominfo.com](https://www.zoominfo.com/c/concept-hotels/368766390))

## Why it stands out

- Diego Calvo received the 2024 Smart Travel News Award for Hotel Executive of the Year in the Hotel Innovation category. ([ibizaonestop.com](https://ibizaonestop.com/blogs/news/concept-hotel-group-nominated-for-best-small-hotel-chain-at-2026-smart-travel-news-awards), [lavozdeibiza.com](https://lavozdeibiza.com/actualidad/nuevo-reconocimiento-de-la-industria-hotelera-al-ceo-de-concept-hotel-group-diego-calvo/))
- Concept Hotel Group was nominated for Best Hotel Chain with Fewer Than Ten Hotels at the 2026 Smart Travel News Awards; the result was scheduled for December 2, 2026, so a win was not yet established as of October 28, 2026. ([ibizaonestop.com](https://ibizaonestop.com/blogs/news/concept-hotel-group-nominated-for-best-small-hotel-chain-at-2026-smart-travel-news-awards), [lavozdeibiza.com](https://lavozdeibiza.com/actualidad/nuevo-reconocimiento-de-la-industria-hotelera-al-ceo-de-concept-hotel-group-diego-calvo/))
- Competes with: The company competes broadly with independent boutique and value-oriented hotel operators in Silicon Valley, Northern California, Santa Fe, and other leisure markets; specific named competitors were not identified in the reviewed sources. ([concepthotelgroup.com](https://www.concepthotelgroup.com/), [zoominfo.com](https://www.zoominfo.com/c/concept-hotels/368766390), [santafenewmexican.com](https://www.santafenewmexican.com/news/business/sage-hotel-owners-buy-guadalupe-inn/article_4b1faeb2-9eb4-11ee-bab4-f3d6643e7a9f.html))

## Products and services

- Hotel ownership, operation, and hospitality management. ([concepthotelgroup.com](https://www.concepthotelgroup.com/), [concepthotelgroup.com](https://www.concepthotelgroup.com/location-map))
- Portfolio brands/properties listed by the company include Menlo Park Inn, The Sage/Santa Fe Sage Inn, Hotel Zico, Alura Inn, Alpine Inn & Suites, Mylo Hotel/Hotel Mylo, LIA Hotel, Coyote South, Howard Johnson in Branson, Inn at Santa Fe, Prospero’s Flagship Inn, and Guadalupe Inn; the website’s current map also lists The Plaza Hotel and Days Inn by Wyndham Bullhead City. ([concepthotelgroup.com](https://www.concepthotelgroup.com/), [concepthotelgroup.com](https://www.concepthotelgroup.com/location-map))
- Guest services and experiences including lodging, complimentary Wi‑Fi/breakfast or coffee at selected properties, pools, food and beverage, and distinctive themed design. ([concepthotelgroup.com](https://www.concepthotelgroup.com/), [concepthotelgroup.com](https://www.concepthotelgroup.com/location-map))

## Customers and markets

- **Customers**: Business and leisure travelers who value distinctive design, individuality, personal service, comfort, and value. ([concepthotelgroup.com](https://www.concepthotelgroup.com/), [museumfoundation.org](https://www.museumfoundation.org/corporate-partner-spotlight-concept-hotels/), [zoominfo.com](https://www.zoominfo.com/c/concept-hotels/368766390))
- **Markets**: Primary geographic market: Ibiza, Spain, especially Cala de Bou and other island destinations. ([images.neobookings.com](https://images.neobookings.com/cms/theconcepthotels.com/section/stories-2026/docs/stories-2026-zxqday9y9xgn6p.pdf), [tophotel.news](https://tophotel.news/grupo-ramat-adds-ibiza-hotel/), [concepthotelgroup.com](https://www.concepthotelgroup.com/))
- **Markets**: Customer segments: lifestyle-oriented leisure travelers, guests seeking distinctive boutique hotels, music/nightlife audiences, food and culture visitors, and sports/event communities. ([images.neobookings.com](https://images.neobookings.com/cms/theconcepthotels.com/section/stories-2026/docs/stories-2026-zxqday9y9xgn6p.pdf), [tophotel.news](https://tophotel.news/grupo-ramat-adds-ibiza-hotel/), [concepthotelgroup.com](https://www.concepthotelgroup.com/))

## Team

- Bimal Patel, CEO

## Latest news

- 2025-03-28 · [Rahola y Calvo se hacen con el 100% de Concept Hotel Group](https://www.hosteltur.com/169120_marc-rahola-y-diego-calvo-se-hacen-con-concept-hotel-group-a-partes-iguales.html) (hosteltur.com)
- 2023-10-09 · [Corporate Partner Spotlight: Concept Hotels - MNMF](https://www.museumfoundation.org/corporate-partner-spotlight-concept-hotels/) (museumfoundation.org)
- 2017-10-02 · [Concept Hotels Consolidates Digital Marketing with Tambourine](https://www.prweb.com/releases/concept_hotels_consolidates_digital_marketing_with_tambourine/prweb14758594.htm) (prweb.com)

## Where to find more

- [This page in Markdown, for agents](https://mad-max.leadbay.ai/company/concepthotelgroup.com.md)

## Decision makers

- [Bimal Patel](https://mad-max.leadbay.ai/person/bimal-patel--concepthotelgroup.com.md), CEO

Work emails and direct phones come with a Leadbay account: https://wow.leadbay.ai/?register=true

Where it comes from: 18 sites read (concepthotelgroup.com, menloparkinn.com, santafesageinn.com, hotelzico.com, museumfoundation.org, zoominfo.com, santafenewmexican.com, ibizaonestop.com, …). This company is not on LinkedIn.

## Best angle

2026-10-07 · News: Post by Concept Hotels (2 sources)

## Signals: what happened

- 2026-10-07 · News: Post by Concept Hotels (2 sources: [linkedin.com](https://www.linkedin.com/posts/bethany-eckstrom_concept-hotels-was-spending-close-to-2500-activity-7513599275453566976-5LDr), [linkedin.com](https://www.linkedin.com/posts/concept-hotels_activity-7514295031328006144-Ug5k))
- 2026-10-05 · News: Un site de furnizor rămâne, de multe ori, o broșură: logo, câteva poze, un formular. (1 source: [linkedin.com](https://www.linkedin.com/posts/concept-hotels_activity-7512758041151242241-UrMy))
- 2025-03-28 · News: Rahola y Calvo se hacen con el 100% de Concept Hotel Group (1 source: [hosteltur.com](https://www.hosteltur.com/169120_marc-rahola-y-diego-calvo-se-hacen-con-concept-hotel-group-a-partes-iguales.html))
- 2024-09-16 · News: Imagine managing seven boutique hotels. (1 source: [linkedin.com](https://www.linkedin.com/posts/laura-livers-a377b97_imagine-managing-seven-boutique-hotels-activity-7241442040176156673-EzQs))
- 2023-10-09 · Partnership: Corporate Partner Spotlight: Concept Hotels (1 source: [museumfoundation.org](https://www.museumfoundation.org/corporate-partner-spotlight-concept-hotels/))
- 2017-10-02 · News: Concept Hotels Consolidates Digital Marketing with Tambourine (1 source: [prweb.com](https://www.prweb.com/releases/concept_hotels_consolidates_digital_marketing_with_tambourine/prweb14758594.htm))

## Working on now

- Ibiza remains the core market and growth center.
- Mongibello has been repositioned/upgraded to five-star status.
- Nocturna, a new boutique nightclub at Los Felices, launched in collaboration with Tokyo Industries.
- Acapulco Amor is being developed in Cala de Bou, with opening reported for 2027 in company material and 2028 in later press; timing is therefore not fully settled.
- The group is expanding its lifestyle/community offer through The Concept Society loyalty plan, CanaCana Shop, and CanaCana Merch.
- The Fitzgerald is being brought into Romeo’s Motel & Diner and selected group events as a burger/food-truck concept.

From: [Concept Hotel Group presenta sus novedades para 2026 en el marco de FITUR - Nexotur.com](https://nexotur.com/concept-hotel-group-presenta-sus-novedades-para-2026-en-el-marco-de-fitur/), [Stories](https://images.neobookings.com/cms/theconcepthotels.com/section/stories-2026/docs/stories-2026-zxqday9y9xgn6p.pdf), [From the White Ibiza Journal: Don’t stop believing – Concept Hotel Group](https://www.linkedin.com/posts/white-ibiza_from-the-white-ibiza-journal-dont-stop-activity-7509905657572139008-tbqJ), [Concept Hotel Group | LinkedIn](https://es.linkedin.com/company/concept-hotelgroup)

## Summary

Concept Hotels is a private, independent hospitality brand that owns and operates a portfolio of boutique hotels in California and New Mexico [1][2][3][4]. The company provides lodging, on-site dining, and hospitality services to business and leisure travelers seeking unique, non-conformist experiences [1][2][4]. The company was founded in 1974 with the Menlo Park Inn, managed by the Patel family [2][3]. Bimal Patel currently serves as CEO [2][3]. It faces competition from various regional hospitality providers and national hotel chains [3][4]. Concept Hotels invites inquiries regarding investment and employment opportunities [1][4].

[1]: https://www.concepthotelgroup.com/ "Our Hotels"
[2]: https://www.museumfoundation.org/corporate-partner-spotlight-concept-hotels/ "Corporate Partner Spotlight: Concept Hotels - MNMF"
[3]: https://www.santafenewmexican.com/news/business/two-new-santa-fe-hotels-navigate-tumultuous-environment-amid-pandemic/article_c958c6da-d020-11ea-9b45-6ba2bedf4c28.html "Two new Santa Fe hotels navigate tumultuous environment amid pandemic | Business | santafenewmexican.com"
[4]: https://www.zoominfo.com/c/concept-hotels/368766390 "Concept Hotels - Overview, News & Similar companies | ZoomInfo.com"
[5]: https://concepthotelgroup.es/wp-content/uploads/2024/05/CHG-Booklet-2024_BAJA.pdf "THE ACCOMMODATION FOR STORIES"
[6]: https://www.theconcepthotels.com/stories-we-tell/lifestyle/here-we-go-again-stories-2024 "Here we go again - Stories 2024"
[7]: https://www.hosteltur.com/169120_marc-rahola-y-diego-calvo-se-hacen-con-concept-hotel-group-a-partes-iguales.html "Rahola y Calvo se hacen con el 100% de Concept Hotel Group"
[8]: https://www.santafenewmexican.com/news/business/sage-hotel-owners-buy-guadalupe-inn/article_4b1faeb2-9eb4-11ee-bab4-f3d6643e7a9f.html "Sage Hotel owners buy Guadalupe Inn | Business | santafenewmexican.com"

## Sources

- [Concept Hotels, LLC's website](https://concepthotelgroup.com)
- [Concept Hotel Group presenta sus novedades para 2026 en el marco de FITUR - Nexotur.com](https://nexotur.com/concept-hotel-group-presenta-sus-novedades-para-2026-en-el-marco-de-fitur/)
- [Stories](https://images.neobookings.com/cms/theconcepthotels.com/section/stories-2026/docs/stories-2026-zxqday9y9xgn6p.pdf)
- [From the White Ibiza Journal: Don’t stop believing – Concept Hotel Group](https://www.linkedin.com/posts/white-ibiza_from-the-white-ibiza-journal-dont-stop-activity-7509905657572139008-tbqJ)
- [Concept Hotel Group | LinkedIn](https://es.linkedin.com/company/concept-hotelgroup)